Now the Nature Valley Goodness you love is available in a freshly baked form– We’re more than just the #1 Crunchy Bar!¹

• All Natural Ingredients, 24 Grams of Whole Grain², 3 Grams of Fiber
• Two delicious flavors: Blueberry Cranberry and Apple Cinnamon

Let the Nature Valley® Brand Work for You

• 89% of consumers recognize the Nature Valley® brand³
• 85% of consumers tested indicated high intent to purchase Nature Valley® Soft Baked Bars ⁴

Made with Foodservice Operators in Mind

• Minimal prep — just place, bake and serve
• Can be served warm or at room temperature
• 4-hour hold time under heat lamp, steam table or warming unit
• 2-day shelf life when wrapped
• Variety Pack — Less space, less waste, more variety

^{_{Footnote:
(1) AC Nielsen All Outlets, 52 Weeks ending 1/6/2008, (2) 48 grams of Whole Grain recommended daily, (3) ACNielsen data, 2008, (4)Central Location Taste test, San Mateo, CA, n=56, May 2008}}